Behavior

Why We Love Our iPhones and Cowboy Boots: The Hidden Meaning Behind Everyday Objects

Behavior, Society, Uncategorised /

MYTH & MEANING ESSAYS 3 OF 6 I. Introduction An iPhone hums in your pocket, its sleek weight more than metal and glass—it’s a pulse of connection, a badge of modernity. Nearby, cowboy boots stand scuffed and proud, whispering tales of dust and defiance. Designer sunglasses catch the light, not just shielding eyes but cloaking […]

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From Saussure to Semiotics: The Evolution of Structuralism, Deconstruction, and Post-Structuralism Explained

Behavior, Society, Uncategorised /

MYTH & MEANING ESSAYS 1 OF 6 Ferdinand de Saussure’s Course in General Linguistics (1916/1983), a foundational text compiled posthumously from his lectures, marks a seismic shift in how we understand language and meaning. More than a linguistic treatise, it lays the groundwork for structuralism, sparks Jacques Derrida’s deconstructive critique, fuels the rise of post-structuralism,

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The Future of Identity: How to Thrive Authentically in a Tech-Curated World

Behavior, Ideas, Society, Technology, Uncategorised /

IDENTITY CONSUMPTION ESSAYS 2 OF 4 Introduction Our lives are increasingly defined by what we consume—not just in terms of goods, but in how those choices shape who we are and how we connect with others. In my previous exploration, we traced the rise of identity consumption: the shift from buying things for function or

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How AI Redefines Consumerism and Your Identity in the Future

Behavior, Ideas, Society, Technology, Uncategorised /

IDENTITY CONSUMPTION ESSAYS 1 OF 4 Introduction The idea of this think-piece is to construct a possible framework of where consumerism is heading. The ideas set out here are built on my years of experience in design, retail, photography and more recently my learnings as an investor in macroeconomics, block-chains and technology in general. These

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